https://www.business-standard.com/content/specials/how-this-tier-3-city-entrepreneur-made-saraf-furniture-a-national-brand-121111500810_1.html How this Tier 3 city Entrepreneur made Saraf Furniture a national brand Raghunandan Saraf grew up observing his family’s furniture export business as a child. His family has been part of the unorganised furniture industry for almost four decades. Post his graduation from Shri Ram College of Commerce, Delhi, Raghunandan.