MarkNtel Advisors recently published a detailed industry analysis of the Global OTC Digestive Health Product Market. The report covers growth trends, geographical marketing strategies, challenges, opportunities, and drivers influencing the market.

Global OTC Digestive Health Product Market, Share, and Trends Analysis Report – Industry Overview and Forecast to 2030

The OTC Digestive Health Product Market size was valued at around USD 40 billion in 2024 and is projected to reach USD 58 billion by 2030. Along with this, the market is estimated to grow at a CAGR of around 6% during the forecast period, i.e., 2025-30.

Key Findings in Global OTC Digestive Health Product Market:

  • Historical Analysis: 2020–2023
  • Base Year: 2024
  • Forecast Period: 2025–2030

Leading Market Players- Procter & Gamble Co., Johnson & Johnson, Bayer AG, GlaxoSmithKline (GSK), Nestlé Health Science, AbbVie Inc., Danone S.A., Abbott Laboratories, Mylan N.V., Pfizer Inc., Sun Pharmaceutical Industries Ltd., Perrigo Company plc, Dr. Oetker, Kirkland Signature (Costco), Reckitt Benckiser Group, Takeda Pharmaceutical Company Limited, Lactalis Group, Herbalife Nutrition Ltd., Amgen Inc., and others

Key Highlights of the Report

  • Market Dimensions & Projections
  • Pricing Evaluation,
  • Recent Strategic Moves by Companies,
  • Primary Stakeholders,
  • Analysis of Import and Export Trends,
  • Competitive Landscape Assessment,
  • Emerging Opportunities,
  • Market Trends and Indicators

What are the major Driver the Global OTC Digestive Health Product industry?

Rising Prevalence of Digestive Disorders – The growing prevalence of digestive issues is a main driving force in the Global OTC Digestive Health Product Market. Conditions together with irritable bowel syndrome (IBS), and inflammatory bowel disorder (IBD) are becoming more and more common. For instance: the prevalence of IBS varies from 1.1% in France & Iran to 35.5% in Mexico with a choppy incidence of 6.5%-10.1% in Asia-Pacific. Also, over 11,000 Canadians were newly identified with IBD in 2023 whereas in India it was greater than 5% of sufferers with decreased GI signs and symptoms. These sicknesses have fueled the demand for products such as; probiotics, prebiotics, and digestive enzymes that assist in the treatment of these illnesses. For instance, probiotics are widely used to enhance gut health and decrease the threat of digestive issues. The increasing focus on the significance of digestive fitness and the supply of these products through various distribution channels similarly guide market expansion.

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What segments define the Global OTC Digestive Health Product Market from 2025 to 2030? How do these segments contribute to market dynamics and growth?

By Application

    • Individual Consumption- Market Size & Forecast 2020-2030, USD Million
    • Chronic Conditions- Market Size & Forecast 2020-2030, USD Million

By Product

    • Functional Food & Beverages- Market Size & Forecast 2020-2030, USD Million
      • Probiotic Yogurts & Drinks- Market Size & Forecast 2020-2030, USD Million
      • Fiber-Enriched Foods- Market Size & Forecast 2020-2030, USD Million
      • Fermented Foods- Market Size & Forecast 2020-2030, USD Million
    • Vitamin & Dietary Supplements- Market Size & Forecast 2020-2030, USD Million
      • Probiotic Supplements- Market Size & Forecast 2020-2030, USD Million
      • Digestive Enzymes - Market Size & Forecast 2020-2030, USD Million
      • Fiber Supplements- Market Size & Forecast 2020-2030, USD Million
      • Herbal Supplements- Market Size & Forecast 2020-2030, USD Million
    • OTC Medications- Market Size & Forecast 2020-2030, USD Million
      • Antacids- Market Size & Forecast 2020-2030, USD Million
      • Laxatives- Market Size & Forecast 2020-2030, USD Million
      • Anti-diarrheal medications- Market Size & Forecast 2020-2030, USD Million
      • H2 blockers & Proton Pump Inhibitors- Market Size & Forecast 2020-2030, USD Million

According to report, Vitamins and Dietary Supplements lead the Global OTC Digestive Health Product Market, holding approximately 45% of the total market share. 

By Distribution Channel

    • Pharmacies & Drug Stores- Market Size & Forecast 2020-2030, USD Million
    • Supermarkets & Hypermarkets- Market Size & Forecast 2020-2030, USD Million
    • Online Retailers- Market Size & Forecast 2020-2030, USD Million
    • Speciality Stores- Market Size & Forecast 2020-2030, USD Million

According to report, Based on distribution channels, Pharmacies & Drug Stores leads the Global OTC Digestive Health Product Market. It holds approx. 40% share of the total market. 

Explore the Complete Global OTC Digestive Health Product Market Analysis Report – https://www.marknteladvisors.com/research-library/otc-digestive-health-product-market.html

Geographical Analysis: Global OTC Digestive Health Product Market

 By Region

  • North America
  • South America
  • Europe
  • The Middle East & Africa
  • Asia-Pacific

The Global OTC Digestive Health Product Industry Recent Development:

  • July 2024: Takeda Pharmaceutical Company Limited entered a licensing agreement with Zydus Lifesciences to bring a gastrointestinal drug, Vault (Vonoprazan), to the market.
  • June 2024: Sun Pharmaceutical Industries inked a licensing pact with Takeda Pharmaceutical Company to commercialize a novel gastrointestinal drug in India.

Key Questions Addressed in This Study

  • What are the primary factors driving the growth of the Global OTC Digestive Health Product Market?
  • How is the Global OTC Digestive Health Product Market expected to evolve over the next five years?
  • What key insights can be drawn from current trends shaping the market?
  • What is the current market size, and how is it forecasted to change in the coming years?
  • What is the future outlook for the market in terms of technological innovation and geographic expansion?

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Why MarkNtel Advisors?

MarkNtel Advisors is a leading research, consulting, & data analytics firm that provides an extensive range of strategic reports on diverse industry verticals. We deliver data to a substantial & varied client base, including multinational corporations, financial institutions, governments, & individuals, among others.

Our specialization in niche industries informed way and entail parameters like Go-to-Market (GTM), product development, feasibility analysis, project scoping, market segmentation, competitive benchmarking, market sizing & forecasting, & trend analysis, among others, for 15 diverse industrial verticals.

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