Stone Plastic Composite (SPC) flooring is revolutionizing the flooring industry with its solid core structure that combines limestone powder, polyvinyl chloride (PVC), and stabilizers. This innovative process produces a high-performance product that offers excellent water resistance, impact resistance, and dimensional stability, making it particularly suitable for high-traffic and humid environments. With Vietnam’s rapid urbanization trend, SPC flooring is emerging as a cost-effective and practical alternative to traditional materials such as solid wood and ceramic tiles.

Market Overview and Growth Prospects

The Vietnam SPC Flooring Market has witnessed remarkable growth reaching USD 312.4 million in 2024. It is expected to grow to USD 562.3 million by 2030, registering a CAGR of 10.3% from 2024 to 2030. This growth is driven by the increasing demand for durable, waterproof, and easy-to-maintain flooring solutions across residential, commercial, and institutional sectors.

Notable Market Insights:

• The residential segment dominates with a 58% market share, reflecting strong consumer acceptance.
• The waterproof performance standards are high, with 94% of SPC flooring products meeting the IPX7 rating.
• Impact resistance is 30% improved over conventional vinyl flooring.
• Automation and technology upgrades have increased manufacturing efficiency by 52%.
• With over 2,450 certified installers across Vietnam, our installation success rate is as high as 98.2%.
• Dimensional stability is strictly controlled to keep variance below 0.05%.
• The retail and distribution network has expanded to over 342 points of sale, with the highest penetration rate (45%) in the Southern Vietnam region.

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Market Trends

Main drivers

Rapid urbanization and infrastructure growth
Vietnam’s booming construction sector, especially in rapidly urbanizing areas, continues to drive demand for modern flooring. In urban areas, there is a shift to more durable and aesthetically pleasing materials, and SPC flooring is gaining ground with its long-term value.

Increasing demand for waterproof and durable flooring
Vietnam’s tropical climate with high humidity and frequent rain poses challenges to conventional flooring. SPC is the preferred choice for kitchens, bathrooms, and commercial buildings due to its excellent waterproof performance.

Manufacturing and technological advancements
Automation and improved production techniques have significantly improved quality and economy. Domestic manufacturers are increasingly adopting digital printing to enhance customization and design aesthetics.

Increased consumer awareness:
Educated and design-conscious consumers are increasingly looking for products that combine style and comfort with durability. This shift is contributing to the gradual shift away from wood and ceramic flooring.

Market constraints

High initial cost
SPC flooring offers long-term benefits, but initial costs still pose a barrier for low-income households, especially in rural areas where traditional flooring remains the mainstream due to price sensitivity.

Raw Material Supply Chain Issues
Our dependence on imported limestone powder and PVC results in price and supply volatility. Therefore, any disruption in the global supply chain can impact production schedules and profitability.

new opportunity

Expanding Rural Markets
As rural incomes increase and awareness spreads, these untapped areas offer enormous potential for SPC adoption. Government-led housing initiatives can further accelerate market penetration.

Eco-Friendly SPC Innovation:
As environmental awareness grows, demand for flooring made from recycled materials is increasing. Manufacturers are responding by introducing recyclable and environmentally safe product lines.

Customization and Design Variety
Advances in printing and surface texture technology have enabled manufacturers to replicate the visual effects of wood, stone and ceramics, appealing to consumers who seek aesthetic flexibility alongside performance.

Market Challenges

Intensifying price competition
More and more domestic and foreign companies are entering the Vietnamese SPC market, which is causing price competition that can affect profitability.

Although modern
building trends are on the rise, many consumers still prefer the look and perceived prestige of natural wood or ceramic tile, creating a barrier to new materials such as SPC flooring.

Penetrating the local market

South Vietnam – 45% Market Share
The region is leading the SPC market due to high levels of construction activity, especially in the commercial and mixed-use development sector. Its proximity to major ports also helps in logistics and product distribution.

Northern Vietnam - 30% Market Share
In the metropolitan area, the introduction of SPC flooring is increasing in both residential and hotel projects. Urban expansion around Hanoi is contributing significantly to the market expansion.

Central Vietnam – 25% market share
Infrastructure development related to the tourism and hospitality sectors in cities such as Danang and Hue is driving the demand for high-performance, aesthetically pleasing flooring.

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Competitive environment

There are many domestic and foreign companies competing in the Vietnam SPC flooring market. They are focusing on improving manufacturing efficiency, product innovation, and expanding distribution networks.

The key players are:

• Aroma Industry Co., Ltd.
• Vietnam Plastics Company
• Kienan Plastic Co., Ltd.
• Eurowindow
• Innovative flooring
• Viet Han Trading Co., Ltd.
• Donosama Import Export Co., Ltd.
• Vinyla Vietnam
• Good price flooring
• Deco Flooring

These companies are also actively investing in product research and development and adopting sustainable practices to meet the changing needs of the modern consumer.

Market segmentation

By Material Type:

• Recycled PVC Flooring
• Non-recyclable PVC flooring

By application:

• Residential building
• commercial building
• etc

By Geography (Worldwide):

• North America: United States, Canada, Mexico
• Europe: Germany, UK, France, Russia, Italy, Other Europe
• Asia Pacific: China, Japan, Korea, India, Southeast Asia, and other Asia Pacific regions
• South America: Brazil, Argentina, Colombia, and other South American regions
• Middle East and Africa: Saudi Arabia, UAE, Egypt, Nigeria, South Africa, and other MEA regions

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See the full report here:https://www.intelmarketresearch.com/chemicals-and-materials-606

Industry FAQs

Q1. What is the current size of the Vietnam SPC flooring market?
The Vietnam SPC flooring market was valued at USD 312.4 million in 2024 and is expected to reach USD 562.3 million by 2030, at a CAGR of 10.3%.

Q2. Who are the major players in the market?
The major players include Aroma Industrial Co., Vietnam A Plastic Company, Kien An Plastic Ltd., Eurowindow, INOVAR Flooring, Vinylasa Vietnam, etc.

Q3. What are the key growth drivers?
Urbanization, waterproofing performance, improved production technology, and increased consumer awareness are the key growth catalysts.

Q4. Which region dominates the market?
Southern Vietnam has the largest market share (45%), followed by the North (30%) and the Central (25%).

Q5. What are the trends shaping the future of the market?
Key trends include eco-friendly and recycled SPC options, customization through digital printing, and increased penetration into rural markets.